Head of Marketing - Innovative Events job with AMDAS | 7752197 <meta property="og:site_name" content="

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<div class="mds-edited-text mds-font-body-copy-bulk"><p>Head of Marketing- £50k plus bonus</p>
<p>Great opportunity for a senior digital marketer to join a media business listed in The Sunday Times Virgin Atlantic Fast Track 100!</p>
<p>If you have 4 years of B2B marketing experience and can really demonstrate that you are a savvy marketeer with a strong academic background then read on!</p>
<p><br />
The Senior Marketing Manager will help grow the brand presence through lead generation, delegate acquisition, and associated marketing activity across a portfolio of consumer, AI, and Life Science events</p>
<p>Candidates need to be hands-on, a good motivator,  enthusiastic, ambitious, adaptable, and flexible with a strong work ethic.</p>
<p>Some of then duties will include:</p>
<p>Building and researching a relevant lead database through partnerships and sourcing; creating dynamic inbound marketing campaigns. monitor and continually improve organic and paid search results in order to increase web traffic, plus overall event site management (content and design)T</p>
<p>the op of funnel engagement strategies utilize a mix of formats, high-value content and continues to build the brand presence and awareness. Email – As the primary channel of engagement, creates dynamic and engaging email copy and ensures that email campaigns follow best practice guidelines and outperform the industry average</p>
<p>Maintain Customer Engagement online through LinkedIn, Facebook, Twitter (and others) with interesting topic discussions, active participation in conversations online, as well as repurposing and promoting content</p>
<p>What are we looking for?</p>
<p>Degree educated (or equivalent) 2.1 or above</p>
<p>Not afraid to challenge the status quo. If there’s an opportunity to do things differently, to make incremental or transformational changes, you’re strongly encouraged to develop the business case and drive that change</p>
<p>Thrive when taking responsibility and ownership over your campaigns, building audiences, creating and growing business communities associated with our brands across the world</p>
<p>Experience training or mentoring new marketers</p>
<p>Excellent analytical skills - monitoring the performance of your campaigns, is the only way to optimise them!</p>