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Marketing Communications Manager
United States , Austin
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Posted: 2022-06-17
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25 Views
Job Overview & Requirements
Overview At SolarWinds, we’re a people-first company. Our purpose is to enrich the lives of the people we serve—including our employees, customers, shareholders, Partners, and communities. Join us in our mission to help customers accelerate business transformation with simple, powerful, and secure solutions. The ideal candidate thrives in an innovative, fast-paced environment and is collaborative, accountable, ready, and empathetic. We’re looking for individuals who believe they can accomplish more as a team and create lasting growth for themselves and others. We hire based on attitude, competency, and commitment. Solarians are ready to advance our world-class solutions in a fast-paced environment and accept the challenge to lead with purpose. If you’re looking to build your career with an exceptional team, you’ve come to the right place. Join SolarWinds and grow with us! Your Role: The Corporate Communications Manager will be responsible for supporting the development of the corporate communications strategy and managing its day-to-day execution. As an ambassador for the company, this role includes managing the SolarWinds reputation with external audiences, creating and implementing communications and brand campaigns, and tracking their performance to build awareness in the region. Responsibilities Support the development and delivery of the global communications and brand marketing plans, including appropriate measurement and metrics Liaise with global communications team to drive successful execution of the communications strategy, narrative, and support country-specific initiatives Manage the day-to-day relationship with local agency Partners to drive exceptional program results (coverage, message pull-though and penetration, increasing share of voice and brand awareness, engagement, contact acquisition) Coordinate with regional marketing teams and channel Partners to support co-branded communications and brand marketing campaigns in region Develop and support the execution of outreach strategies for product news, thought leadership, case studies, and partnership announcements to trade and channel press Work closely with regional sales and marketing teams to secure media references and case studies Develop and write/edit corporate materials including press releases, customer case studies, bylined articles etc. Develop, oversee execution, and host media at events and activities; provide additional support for event planning and execution Manage budgetary expenditures related to these efforts Qualifications Degree – preferably in public relations, marketing, journalism, or related field 5-7 years of PR/brand agency or corporate experience, working with enterprise and/or consumer tech clients Demonstrated expertise in managing integrated external communications and brand programs Direct experience with media, including B2B tech media, bloggers, and social media influencers Experience developing and managing budgets Self-motivated with the ability to effectively work with a global team and agencies Flexible and proactive in working with distributed teams Passionate about pushing boundaries and driving business results, and engaging all audiences Highly creative and resourceful in the face of a challenge Innovative thinker, with track record for translating strategic thinking into action plans Thrives in a fast-paced, changing environment and can anticipate future needs Ability to multitask and prioritize under tight deadlines Collaborative in approach and proactive in bringing forward new ideas Excellent and persuasive communicator with superior creative writing and editing skills
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Job Summary
Category
Administrative
Country
United States
City
Austin
Employment Type
Full Time
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