jobholds
Marketing Communications Lead
Canada , Calgary
•
Posted: 2022-04-21
•
165 Views
Job Overview & Requirements
<p><b>Overview / Responsibilities </b><br />
<br />
Wood, a global engineering and consultancy company, is seeking a<b> Marketing Lead </b>to join our vibrant and growing Energy Transition Team in Calgary.<br />
<br />
Reporting to the Director, Growth & Development Canada, the Marketing Lead is responsible for the development of marketing strategies and executing plans that support the continued growth of Wood&
39;s Conventional Energy and Energy Transition businesses.<br />
<br />
This is a critical role for our Business Development team in Calgary, supporting our existing Conventional Energy team and a rapidly growing team of Decarbonization | Energy Transition | Carbon Capture | Hydrogen | Biofuels | and Technology specialists.<br />
<br />
This role delivers in-depth insight into the Canadian Energy Industry and exposure to a $7B global organization with offices in over 60 countries.<br />
<br />
<b>Key responsibilities: </b></p>
<p> </p>
<ul>
<li>Identifies and develops compelling, relevant stories from around the business consistently</li>
<li>Acutely understands the relevant business sectors and can create crisp content marketing material and establish opportunities to position Wood and its leaders as an authoritative commentator</li>
<li>Ability to work with internal and external stakeholders to influence the planning, design and delivery of market and communications content that is both fit for purpose and inspiring</li>
<li>Supports the delivery of impactful, internal marketing and internal communications campaigns that drive employee engagement, customer value, leadership engagement and stakeholder understanding</li>
<li>Delivers key marketing projects and events with creativity, precision and measurable results</li>
<li>Identifies opportunities to enhance Wood&
39;s regional reputation through positive coverage in selected traditional as well as digital and social media</li>
<li>Works as part of a global marcomms function ensuring alignment, efficiency and innovation of channels and messaging</li>
<li>Interfaces directly with the Vice-President, Canada Operations and Senior Vice-President, Americas Operations and provides communications guidance and support</li>
</ul>
<p>
<p><br />
<b>Skills / Qualifications </b><br />
<br />
<b>Minimum Qualifications: </b></p>
</p>
<p> </p>
<p> </p>
<ul>
<li>University degree or equivalent in a marketing, communications or related field</li>
</ul>
<p><br />
<b>Knowledge, skills and experience: </b></p>
<p> </p>
<p> </p>
<ul>
<li>Minimum 5 years&
39; experience in a communications and / or marketing role, preferably within the Energy industry but not critical; associated experience in agency, journalism, copy writing deemed equivalent</li>
<li>Knowledge of communication and marketing methods and channels relevant to a large, complex organization, with demonstrable experience using a multi-channel strategy including but not limited to management of print, online, apps, email, media, social media, webinars, blogs, events, and speaking engagements</li>
<li>Knowledge of market and industry issues and trends</li>
<li>Content development, creative writing, concept development, proofreading and editing capability, and examples of published work</li>
<li>Experience in campaign delivery and measurement</li>
<li>Skills in research, data gathering and analysis</li>
</ul>
<p><br />
<b>Personal Attributes: </b></p>
<p> </p>
<p> </p>
<ul>
<li>Highly creative thinker and problem solver</li>
<li>Enthusiasm, can do attitude and energy are must-have qualities</li>
<li>Keen eye for attention to detail</li>
<li>Good organizational skills with the ability to work on multiple projects concurrently and take responsibility for project delivery</li>
<li>Team player</li>
<li>Capable of time and priority management, and ability to work under pressure</li>
<li>Excellent interpersonal skills and ability to interact with large section of the business and influence decision making and direction</li>
</ul>
<p><br />
<b>Ability to: </b></p>
<p> </p>
<p> </p>
<ul>
<li>Write impeccable content</li>
<li>Foster trusted, open and honest relationships within the business</li>
<li>Develop strategic and engaging marketing and communications solutions across a variety of channels</li>
<li>Ensure the integrity of the information distributed across all channels</li>
</ul>
<p>
<p><br />
<b>Company Overview </b><br />
<br />
Wood is a global leader in engineering and consultancy across energy and the built environment, helping to unlock solutions to some of the world&
39;s most critical challenges. We provide consulting, projects and operations solutions in more than 60 countries, employing around 40,000 people. www.woodplc.com<br />
<br />
<b>Diversity Statement (EEO) </b><br />
<br />
We are an equal opportunity employer that recognises the value of a diverse workforce. All suitably qualified applicants will receive consideration for employment on the basis of objective criteria and without regard to the following (which is a non-exhaustive list): race, colour, age, religion, gender, national origin, disability, sexual orientation, gender identity, protected veteran status, or other characteristics in accordance with the relevant governing laws.</p>
</p>
<p> </p>
<br />
Wood, a global engineering and consultancy company, is seeking a<b> Marketing Lead </b>to join our vibrant and growing Energy Transition Team in Calgary.<br />
<br />
Reporting to the Director, Growth & Development Canada, the Marketing Lead is responsible for the development of marketing strategies and executing plans that support the continued growth of Wood&
39;s Conventional Energy and Energy Transition businesses.<br />
<br />
This is a critical role for our Business Development team in Calgary, supporting our existing Conventional Energy team and a rapidly growing team of Decarbonization | Energy Transition | Carbon Capture | Hydrogen | Biofuels | and Technology specialists.<br />
<br />
This role delivers in-depth insight into the Canadian Energy Industry and exposure to a $7B global organization with offices in over 60 countries.<br />
<br />
<b>Key responsibilities: </b></p>
<p> </p>
<ul>
<li>Identifies and develops compelling, relevant stories from around the business consistently</li>
<li>Acutely understands the relevant business sectors and can create crisp content marketing material and establish opportunities to position Wood and its leaders as an authoritative commentator</li>
<li>Ability to work with internal and external stakeholders to influence the planning, design and delivery of market and communications content that is both fit for purpose and inspiring</li>
<li>Supports the delivery of impactful, internal marketing and internal communications campaigns that drive employee engagement, customer value, leadership engagement and stakeholder understanding</li>
<li>Delivers key marketing projects and events with creativity, precision and measurable results</li>
<li>Identifies opportunities to enhance Wood&
39;s regional reputation through positive coverage in selected traditional as well as digital and social media</li>
<li>Works as part of a global marcomms function ensuring alignment, efficiency and innovation of channels and messaging</li>
<li>Interfaces directly with the Vice-President, Canada Operations and Senior Vice-President, Americas Operations and provides communications guidance and support</li>
</ul>
<p>
<p><br />
<b>Skills / Qualifications </b><br />
<br />
<b>Minimum Qualifications: </b></p>
</p>
<p> </p>
<p> </p>
<ul>
<li>University degree or equivalent in a marketing, communications or related field</li>
</ul>
<p><br />
<b>Knowledge, skills and experience: </b></p>
<p> </p>
<p> </p>
<ul>
<li>Minimum 5 years&
39; experience in a communications and / or marketing role, preferably within the Energy industry but not critical; associated experience in agency, journalism, copy writing deemed equivalent</li>
<li>Knowledge of communication and marketing methods and channels relevant to a large, complex organization, with demonstrable experience using a multi-channel strategy including but not limited to management of print, online, apps, email, media, social media, webinars, blogs, events, and speaking engagements</li>
<li>Knowledge of market and industry issues and trends</li>
<li>Content development, creative writing, concept development, proofreading and editing capability, and examples of published work</li>
<li>Experience in campaign delivery and measurement</li>
<li>Skills in research, data gathering and analysis</li>
</ul>
<p><br />
<b>Personal Attributes: </b></p>
<p> </p>
<p> </p>
<ul>
<li>Highly creative thinker and problem solver</li>
<li>Enthusiasm, can do attitude and energy are must-have qualities</li>
<li>Keen eye for attention to detail</li>
<li>Good organizational skills with the ability to work on multiple projects concurrently and take responsibility for project delivery</li>
<li>Team player</li>
<li>Capable of time and priority management, and ability to work under pressure</li>
<li>Excellent interpersonal skills and ability to interact with large section of the business and influence decision making and direction</li>
</ul>
<p><br />
<b>Ability to: </b></p>
<p> </p>
<p> </p>
<ul>
<li>Write impeccable content</li>
<li>Foster trusted, open and honest relationships within the business</li>
<li>Develop strategic and engaging marketing and communications solutions across a variety of channels</li>
<li>Ensure the integrity of the information distributed across all channels</li>
</ul>
<p>
<p><br />
<b>Company Overview </b><br />
<br />
Wood is a global leader in engineering and consultancy across energy and the built environment, helping to unlock solutions to some of the world&
39;s most critical challenges. We provide consulting, projects and operations solutions in more than 60 countries, employing around 40,000 people. www.woodplc.com<br />
<br />
<b>Diversity Statement (EEO) </b><br />
<br />
We are an equal opportunity employer that recognises the value of a diverse workforce. All suitably qualified applicants will receive consideration for employment on the basis of objective criteria and without regard to the following (which is a non-exhaustive list): race, colour, age, religion, gender, national origin, disability, sexual orientation, gender identity, protected veteran status, or other characteristics in accordance with the relevant governing laws.</p>
</p>
<p> </p>
Similar Jobs in this Field
End Users Sales Manager - Process Automation
Algeria
View →
Global APQP Leader
Singapore
View →
Services Sales Account Manager
Qatar
View →
Stagiaire commercial
France
View →
Field Product Sales Executive - Lucknow
India
View →
1 X Ambius Trainee - 6 Months Fixed Term Contract Pinetown KZN
South Africa
View →
Supervisor de Ventas (Canal a Detalle) - Tekak
Mexico
View →
Team Leader - Supply Chain
United States
View →
Merchandiser Servicing Gallatin
United States
View →
Merchandiser Servicing Harriman/Rockwood
United States
View →
Job Summary
Category
Marketing
Country
Canada
City
Calgary
Employment Type
Full Time
Verified & Trusted Listing
Listing details are verified for a safe and direct job application experience.