Brand Manager

在 General Mills，您會感到時光飛逝、充滿歡樂且獲益匪淺。理念很重要，因為我們在這裡是為了成長、提升價值和製作令全世界都喜愛的食物。我們故事的唯一主角就是員工，因為有大家的努力，我們才能取得如此成就。所以，您新穎的創意、獨特的才華和創造影響的渴望對我們來說缺一不可。用您對未來的渴望來推動我們取得成功。 Key responsibilities include: Lead core communication strategy to achieve business / marketing objectives Work with product development team to develop innovation pipeline and follow through the whole development process Direct accountable for A&P budget efficiency and ROI Work closely with cross-function teams to drive projects assigned in order to achieve business objectives Liaise with creative and media agencies to assist in preparation of media plan and strategies and post campaign evaluation Provide market competitor / consumer insights to sharpen brand strategy on regular basis Perform ad-hoc duties as required Other key requirements include: 5 years in FMCG industry, preferably in consumer or brand marketing. Strategic thinker with demonstrated experience in branding, market analysis, product development and digital marketing Self-starter, multi-tasking and demonstrate high level of leadership skills Sound analytical and commercial awareness, experience in managing above and below the line brand marketing activities. Sound interpersonal and communication skills. Independent, ability to work well under pressure, positive thinking and open-minded for the teamwork. 公司總覽 We exist to make food the world loves. But we do more than that. Our company is a place that prioritizes being a force for good, a place to expand learning, explore new perspectives and reimagine new possibilities, every day. We look for people who want to bring their best — bold thinkers with big hearts who challenge one other and grow together. Because becoming the undisputed leader in food means surrounding ourselves with people who are hungry for what’s next.