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Admissions & Marketing Manager job with TRADEWIND RECRUITMENT | 8001956 <meta property="og:site_name" content="

Luxembourg • Posted: 2022-03-04 • 15 Views

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<div class="mds-edited-text mds-font-body-copy-bulk"><p>This is an exciting opportunity to join an Outstanding Independent all through school as their Admissions and Marketing Manager in a critical cross functional role at the school working with internal teams and external agencies (PR / Digital). This is a full time post working Monday to Friday 8am-5pm. Holidays are to be taken during the school holidays. The successful applicant will report directly to the Headteacher and the Strategic Director (Global). Applicants should have good people and managerial skills as the school Admissions Officer will report directly to the successful candidate.</p><p> </p><p>The post-holder will take the lead in developing and delivering outstanding pupil recruitment strategies and create and implement a solid marketing plan to attract high calibre families including communications both internal and external, touring and events.</p><p> </p><p><strong>Key Responsibilities </strong></p><p><strong>Admissions </strong></p><ul><li>Oversee the development and execution of Admissions with a focus on exceptional customer service at all times, including managing the Admissions Officer and and covering for the Admissions Officer when she is on leave</li><li>Regularly analyse, forecast and report on market trends and key pupil admissions data and statistics, revising strategies and tactical plans where appropriate</li><li>Monitor, and respond to, key market trends in pupil recruitment.</li><li>Exceed the school's targets for pupil recruitment by establishing an effective recruitment strategy across all year groups</li><li>Ensure that the school has an outreach programme that widens the school's network and positive relationships and reputation in and with the community</li></ul><p><strong>Strategy and Planning </strong></p><ul><li>Develop and implement the school's communications and public relations strategy by raising awareness and differentiation across key markets developing an appropriate strategy for both offline and digital media</li><li>Refine, manage and execute the school's strategic marketing plans in alignment with the school's goals and vision alongside the SLT to ensure cohesion and a consistent approach</li><li>Set, monitor and track all metrics and stats relating to marketing, communications and pupil recruitment and use this data to improve processes and implement appropriate interventions</li><li>Report to the school board as required demonstrating expertise and precision in communication</li><li>Plan, oversee and report on expenditure, in line with agreed marketing budgets</li></ul><p> </p><p><strong>Marketing and Communications </strong></p><ul><li>Develop, embrace and utilise the school's brand values to best effect to differentiate the schools positioning, ensuring these brand values are appropriately reflected in all school communications and at school events</li><li>Manage the school brand consistently, both within and outside the school, providing overall editorial and design control across all communications and advertising media</li><li>Lead and execute all marketing activity across the school, both print and digital, to strengthen the school's overall standing and reputation with all key stakeholders</li><li>Promote existing communications and public relations strategy via effective tactical contact, advertising and communication plans, and including an effective programme of digital and social media activities</li><li>Develop and implement an effective digital and social media strategy, including the development of policies and procedures relating to the school's digital footprint</li><li>Undertake regular market and competitor research and analysis to inform plans</li><li>Provide oversight of the school's website, with responsibility for its evolution, update and accuracy</li><li>Collate and distribute the schools weekly news via the school blog</li><li>Keep Admissions related policies and procedures up to date and in line with ISI and any other regulatory requirements</li></ul><p> </p><p><strong>Experience </strong></p><ul><li>Digitally competent - excellent understanding of digital communications and social media and able to create and run creative campaigns with support from digital agency</li><li>A graduate or equivalent with several years of relevant experience - preferably in Business Studies, Marketing, PR, etc</li><li>Experience and appreciation of the principles and practises of marketing in the education sector or other relevant area</li><li>Willingness to undertake independent research into areas such as competition and the market for prep and senior schools</li><li>Capacity to produce and articulate a successful marketing strategy and detailed plans for the school</li><li>Skill with branding, image and style - understanding what influences customers and persuades families to choose a school for their child</li></ul><p> </p><p>This school can offer you:</p><ul><li>Professional and supportive colleagues</li><li>Outstanding pupil behaviour</li><li>Complimentary daily lunch</li><li>Staff Pension Scheme</li></ul><p> </p><p>Other essential requirements include:</p><ul><li>Enhanced DBS Disclosure, Overseas Police Clearances (if applicable) and professional reference checks</li><li>CV must cover the last 10 years of employment history where possible</li><li>Legal right to work in the UK</li></ul><p> </p><p>Click 'Apply now' to submit your application for this Admissions &amp; Marketing Manager post in London, or for more information, please contact Charlotte at Tradewind via [email protected]</p><p> </p><p> </p><img src="https://counter.adcourier.com/cGVybS40MTM0NC40MzlAdHdyZWNydWl0bWVudC5hcGxpdHJhay5jb20.gif" rel="no-follow" />
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Job Summary

Category Teaching
Country Luxembourg
Employment Type Full Time
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