Marketing Manager Practice Development Benelux

More about the role Join a team that is changing millions of lives. Transforming smiles, changing lives   At Align Technology, we believe a great smile can transform a person’s life, so we create technology that gives people the confidence to take on whatever’s next. We revolutionized the orthodontic industry with the introduction of the Invisalign system, and we have never lost sight of that spirit of innovation. Our diverse and collaborative teams are constantly pushing the boundaries of what’s possible.   Ready to join us?  About this opportunity Reporting to the Marketing Director, the Practice Marketing Manager will be responsible for driving the practice marketing, Patient engagement and Practice Development strategy cross-channel (GP & Ortho and iTero Intra-Oral Scanner) and developing key programmes that maximise the potential of integrating the Invisalign System () into practices to drive practice growth, productivity and ultimately deliver a 5* patient experience. The Practice Development Marketing Manager will work closely with the consumer, clinical education and commercial teams to deliver integrated programs that address the needs of the Invisalign Provider, practice staff and patients. The EMEA Marketing Manager will contribute to the continued growth of the business in and will support our goal of being a trusted and valued partner for all Invisalign Providers; engaging, training and supporting them to deliver an optimal Invisalign patient journey. The position will also be responsible for working with agency partners and ensure integration across all sales and marketing functions and across multiples markets. The PD Marketing Manager will need to manage direct relationship with stakeholders in markets, with a strong connection with the EMEA team to support local markets strategy and drive their strategy in each market as well as gathering feedback for EMEA continual improvement. In this role, you will… Support the development and implementation of EMEA Partnership & Practice Development strategy Adapt EMEA strategy to the Market Identifing and championing local growth opportunities in addition to the regional plan Work cross-functionally to develop programs and initiatives to support: In-practice patient conversion Practice productivity and efficiency Optimal patient experience Development/Adaptationof Practice marketing collateral & resources & tailored activities to support patient engagement and practice digitization Understand local market trends, practice and patient needs, and requirements. Work with Global, EMEA marketing agencies to create innovative assets for the practice Work with local sales, marketing and Practice development market leads to prepare teams, develop solutions and implement activities successfully Tailored activities to support patient engagement and practice digitization Own specific and create blue ocean strategy for the company OPEX Budget Management Use analytics and insights (including campaign ROI, customer reimbursement and competition) to support execution of the marketing plan; Train and educate country stakeholders on required aspects of brand + brand strategy including development of training collateral Visit personally the dental practices to understand the impact and oppostunities with customers and sales team In this role, you’ll need … Master degree preferred or Bachelors’ degree in Business or Marketing with 3-6 years related experience Healthcare marketing and/or Consumer, trade and retail marketing experience preferred. Ability to lead and collaborate with cross functional groups. Strong Communicational skills (writing, oral, & presentation) Strong interpersonal, listening and persuasive communication skills Ability to map and improve business processes Highly organized with proficiency in project management Strong analytical skills for business analysis Entrepreneurial mindset -Show initiative, take action & maintain ownership of projects and drive for results Focus on customers’ needs and market drivers Expert in Powerpoint, Excel, Word, and overall computer organizational skills Industry background in the medical device field, preferably with products that are sensitive to active consumer/patient demand. Fluent English; Dutch preferred Sound like a good fit?      Great! Click the