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P01 National Account Manager: Convenience
South Africa
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Posted: 2021-10-18
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Job Overview & Requirements
Auto req ID: 247638BR Job Description Main Purpose Management of National customer base and relationships across the petroleum micro convenience retail channels through building, maintaining and retaining excellent customer relationships. Negotiating & Managing the execution of Trading Terms, Promotional Grids and Co Ad grid spend budget per channel, per category, per month, per 12 month period (renegotiating annually), managing and executing the Co Ad budget spend through conducting ROI exercises pre and post mortem. Collaboration with customers, National distributors, marketing (internal & external), sales reps and managers, buyers and regional and fellow internal national and regional managers and executives. Drive promotional adverts, sales, pricing, listings, delisting’s, ranging, category management, working with distributor sales reps, regional managers and executives, trading terms, New Product Development management, presentation and launch plans / promotions, National buyer relationship management, budget management, team work in excellence in execution and special theme promotions and advertising drives. Out of the box thinking and innovativeness in the creation of specialized theme promotions designed to drive volume and growth through campaigns which are designed for success in this micro retail trading environment Management and execution of Trade show and conference collaboration with National customers as well as activations and promotional sampling on sites for various promotional and marketing outcomes. Driving sales through the National customer buying offices and the National distributors. Liaising with and managing National distributors in terms of briefing the execution expectations for every promotional advert / activity and tracking progress through management of external national data provider Eroute2Market (Trackers are set up and managed and monitored every week or two weeks). Ensuring sufficient stock availability through forecasting with internal demand planning team for promotional activity as well as ensuring and managing stock health in line with expected parameters from the micro retail dealers and the National distributors. Monitoring competitor activity and ensuring brands remain relevant in the trade in the eyes of consumers. Administration management and processing Accountabilities Management of National Buyer relationships Trading Terms Negotiation & Implementation Promotional Grid & Trade Show / Conferencing Negotiation & Implementation Co Ad Budget Management Collaboration with internal & external marketing & brand managers Collaboration with external distributors and internal operational managers Management of product sales, pricing, listings, delisting’s, ranging, category management, NPD launch Sales reviews, Nielsen data review, Gap analysis, promotional tracking Special unique promotional campaign management and execution Monitoring Competitor activity The incumbents will be required to work and collaborate across the business entities with respect to Sales / Tele Sales / Marketing / Finance / Production / Logistics / Shared Services / Administration * Each business entity has their own intricacies with respect to deal parameters, deal sheets, price increases. * The incumbents will be expected to gain an in-depth product knowledge across the three business entities / categories * Each business entity has its own AOP / Financial Targets and as such the incumbent`s performance will be measured accordingly * The incumbents will be expected to compile and execute customer plans (JBP) across the business entities / categories for their respective channel * The incumbents will have to forecast across the various categories * There may be sales functions across the three business entities that do not report directly into the incumbents. Therefore the incumbents may have to work in a Matrix structure Qualifications/Requirements Key skills / Requirements 3 years Tertiary qualification / Degree (marketing or business related) Minimum of 5 years customer management experience (regional or national) within the FMCG industry Previous field sales experience would be advantageous Experience in budget control“PepsiCo is an Equal Opportunity Employer in line with the Employment Equity Act
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Job Summary
Category
Marketing
Country
South Africa
Employment Type
Full Time
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