Vice President, Strategic Marketing

­ditional Information About the Role -Vice President, Strategic Marketing Overview BJC HealthCare is one of the largest nonprofit health care organizations in the United States, delivering services to residents primarily in the greater St. Louis, southern Illinois and southeast Missouri regions. With net revenues of $5.5 billion and more than 30,000 employees, BJC serves patients and their families in urban, suburban and rural communities through its 15 hospitals and multiple community health locations. Services include inpatient and outpatient care, primary care, community health and wellness, workplace health, home health, community mental health, rehabilitation, long-term care and hospice. BJC is the largest provider of charity care, unreimbursed care and community benefits in the state of Missouri. BJC and its hospitals and health service organizations provide $785.9 million annually in community benefit. That includes $410.6 million in charity care and other financial assistance to patients to ensure medical care regardless of their ability to pay. In addition, BJC provides additional community benefits through commitments to research, emergency preparedness, regional health care safety net services, health literacy, community outreach and community health programs and regional economic development. BJC’s patients have access to the latest advances in medical science and technology through a formal affiliation between Barnes-Jewish Hospital and St. Louis Children’s Hospital with the renowned Washington University School of Medicine, which consistently ranks among the top medical schools in the country. Role Purpose The Strategic Marketing Leader is responsible for the development and delivery of all Marketing activities across BJC. Leading a team of marketing resources focused on both Flagship and Local HSO’s, as well as strategic service lines, the Strategic Marketing lead ensures that all marketing across BJC is in alignment with a cohesive marketing strategy, and supports the BJC strategies and goals. Responsibilities Manages individual(s) including but not limited to: onboarding and hiring, training, workload management & performance evaluations, conducting professional development plans as needed. Ensures that the productivity and actions of that group meet/support the overall operational goals of the department as established by department leadership. Develops and adheres to departmental staffing, revenue and/or expense budgets. Responds to changes in the business which may affect the ability to achieve the budget goals. Work with senior BJC leadership to define overall strategic Communications strategies. Coordinate across internal and external Communications leads to align and prioritize their strategic Communications goals and strategies. Work closely with the leader of Digital Communications to ensure strategic Communications plans align with overall digital Communications plans and strategies. Responsible for overall BJC Brand strategies. Ensure the establishment and management of strategic marketing planning with key marketing stakeholders within the Strategic Marketing team. Performs Other Responsibilities as Assigned Minimum Requirements Bachelor's Degree 10+ years of experience 5-10 years of supervisor experience Preferred Qualifications Preferred Requirements 10+ years of supervisor experience Benefits Statement Note: not all benefits apply to all openings - Comprehensive medical, dental, life insurance, and disability plan options - Pension Plan*/403(b) Plan - 401(k) plan - Tuition Assistance - Health Care and Dependent Care Reimbursement Accounts - On-Site Fitness Center (depending on location) - Paid Time Off Program for vacation, holiday and sick time *Pension does not apply to Memorial Hospital, Memorial Hospital East, Alton Memorial or Parkland Health Center Legal Statement The above information on this description has been designed to indicate the general nature and level of work performed by employees in this position. It is not designed to contain or be interpreted as an exhaustive list of all responsibilities, duties and qualifications required of employees assigned to this job. Equal Opportunity Employer