Business Development Manager, Pepsi Lipton

Auto req ID: 280564BR Job Description Main Purpose Manage the Philippines Pepsi Lipton business with responsibility for top and bottom line. Management of the major Lipton Key Accounts relationship and Bottler relationship Lead and execute local brand building plans for the Lipton brand Co-create channel penetration strategies for the brand within the market Accountabilities Develop and align with Bottler on detailed marketing activity plans to deliver the agreed strategies, including: Pull activities (advertising, consumer promos, sampling and activation) Distribution targets and customer promotions Channel strategies Lead the execution of the annual marketing plans, including: Executing sampling, consumer promotion and activation campaigns Developing POP material required to suit local channels and customers Conducting joint business planning with key Away From Home customers Support the Bottler GTM team in the execution of the AOP and delivery of key brand & financial goals Monitor performance against AOP KPIs and financial goals, and conduct regular reviews with Bottler and Pepsi Lipton stakeholders, including preparing required reports, presentations and forecasts, and recommending necessary steps to dynamically manage plans and budgets to deliver the AOP goals Manage local implementation of operational projects ( innovation, packaging changes etc ), and co-ordinate with Pepsi Lipton Technical and Operational resources as required. Qualifications/Requirements Key Skills/Experience Required • Bachelor’s Degree minimum, ideally in Business or Marketing • 7-10 years marketing / Key Account Management experience • Good knowledge of Marketing and Sales or Channel Management, with working knowledge of Operations and Finance • Experience managing multiple stakeholders in a complex matrix organization • Passion for growth and achievement • Excellent leadership and people skills: ability to build strong relationships and influence stakeholders at all levels and across multiple functions and organizations • Sound oral and written communication skills, including fluency in EnglishRelocation Eligible: Not Applicable Job Type: Regular