Marketing Specialist

Overview At KPMG, you’ll join a team of diverse and dedicated problem solvers, connected by a common cause: turning insight into opportunity for clients and communities around the world. The Opportunity As part of KPMG’s Calgary Marketing team, the Marketing Specialist is a collaborative professional who will work with a dynamic team to drive growth and opportunities for the Calgary practice. You will provide support in the areas of event marketing (virtual and in-person), content marketing, internal and external communications, digital marketing (web and social media), email marketing, sponsorships, CRM, program administration and other market-positioning activities. This is an excellent opportunity for a strong, tactical, self-starter who is interested in further developing their strategic marketing skillset and thrives in a fast-paced environment. What you will do Be a key player in the execution of the Calgary marketing plan Coordinate the rollout of high-profile campaigns and programs, as well as manage ad-hoc internal and external marketing requests Deliver strategic events, including event management logistics – critical path development, content development, list management/creation, invitation development and distribution, registration management, distribution of follow-up reports, day-of execution and other related support Assist in the production of marketing collateral, including slipsheets, presentations, pitch decks, internal and external emails, newsletters, web content and social media Collaborate with our national and regional marketing teams in the development and execution of integrated marketing and communications programs Actively advance collaboration across service lines, industries, and regions to share and leverage best practices and enhance overall marketing efficiencies Maintain client lists in KPMG’s CRM database and deploy external communications through tools, such as ExactTarget and Cvent Measure the success of marketing campaigns and activities against pre-determined ROI objectives Maintain a focus on marketing projects, identify and provide recommendations for improved efficiency What you bring to the role A minimum of four years of marketing experience, including project management and content development Diploma or undergraduate degree in Marketing, Communications, Management, or related field Quick study and self-starter capable of working with little day-to-day supervision Exceptional written and verbal communication and organizational skills Confidence to provide information, support, and recommendations to senior management Superior project management skills, with a positive, solution-oriented approach Ability to manage multiple projects in a fast-paced, deadline-driven environment Ability to communicate and interact effectively and proactively with a wide range of professionals at every level of the organization Advanced proficiency in MS Office, including the ability to create and modify styles in PowerPoint and Word Experience and a passion for coordinating in-person and virtual events Strong digital marketing and social media expertise demonstrated in a professional environment Experience with a professional services environment, partnership or agency experience considered an asset Keys to your success KPMG individuals Deliver Impact | Seek Growth | Inspire Trust and understand that a diverse workforce enables us to deepen relationships and strengthen our business. Providing you with the support you need to be at your best For more information about KPMG in Canada’s Benefits and well-being, click here. Our Values, The KPMG Way Integrity, we do what is right | Excellence, we never stop learning and improving | Courage, we think and act boldly | Together, we respect each other and draw strength from our differences | For Better, we do what matters KPMG in Canada is a proud equal opportunities employer and we are committed to creating a respectful, inclusive and barrier-free workplace that allows all of our people to reach their full potential. A diverse workforce is key to our success and we believe in bringing your whole self to work. We welcome all qualified candidates to apply and hope you will choose KPMG in Canada as your employer of choice. For more information about Inclusion, Diversity & Equity in Recruitment, please click here. For general recruitment-related inquiries, please contact the HR Delivery Centre at [email protected]. If you have a question about accessible employment at KPMG, or to begin a confidential conversation about your individual accessibility or accommodation needs through the recruitment process, we encourage you to contact us at [email protected] or phone: 416-777-8002 or toll free 1-888-466-4778.